Research to achieve more sustainable transport choices

Soft measures to shift travel behaviours

The project in numbers

Type of action: Coordination and Support Action.
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PILOT CITIES
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FUNDING
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PARTNERS
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MONTHS
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The project’s objectives

Shift2Sustain aims to influence the travel behaviours of transport users through ‘soft measures’.

Specific actions

  • Create a database of European Mobility Management Plans (MMPs) and Mobility Management Measures (MMMs) and understand their drivers and barriers.

  • Develop an assessment plan for the MMPs and MMMs that evaluates according to indicators related to the adoption of transport modes, and their potential impacts.

  • Involve stakeholders, co-design solutions and test various MMMs through focus groups, community of practices, the Play2Shift digital and analogue serious games and the Earn2Shift gamification app.

  • Empower stakeholders in developing, implementing and assessing MMPs and MMMs by disseminating a comprehensive and transferable set of guidelines and toolkits targeting capacity building and exploitation of Shift2Sustain’s findings.

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Meet our partners

Ashton University logo
urbanmobility_logo
Izmir
Copenhagen logo
Odraz
panteia_logo
parques_logo
Logo_STRATEC
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logo-TRT
tudelft_logo
UIRS logo
Oeiras logo
Zagreb logo

Advisory Board

Advisory board member
Giovanni Circella
Advisory board member
Roelof Hellemans
Advisory board member
Andrew Lindop

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